Downtown Dubai is a dynamic city hub that has catalyzed the economy and cemented Dubai's reputation as being a truly global and multi-cultural city.

Known as The Centre of Now, and covering 2 square kilometres, Downtown Dubai is the flagship mega-development by Emaar Properties and is a mixed-use complex that is home to some of the city’s most important and visited landmarks.

Located at its centre is the world's tallest building the Burj Khalifa. The Dubai Mall, currently the world's largest shopping and entertainment destination, The Dubai Fountain, the world's tallest performing fountain and Souk Al Bahar, an Arabesque shopping and dining destination are highlights to the development's list of must-see attractions. The newest addition being the Opera District, which comprises luxury hotels and residences and the focal point, the majestic Dubai Opera, which is a 2000-seat multi-format events venue.

As well as being home to these commercial precincts, Downtown Dubai is a thriving residential hub with a unique mix of aesthetically designed high-rise and low-rise residential towers. These are accessible via the Mohammed Bin Rashid Boulevard, which is a vibrant thoroughfare dotted with cafes and retail outlets, and also host to colourful events that bring the community together.

A centre for tourism, Downtown Dubai has several world-class hotels including the world's first Armani Hotel and Emaar's flagship The Address, Vida and Manzil hotels.

The spectacular New Year's Eve Gala, held at the heart of Downtown Dubai, is today among the world's most-anticipated events.